#SeeItDifferently: Reducing Parental Conflict
Throughout the project we’ve worked with 140 parents over 9 locations to co-design and test four videos, to make sure that it’s useful and relevant to people’s lives.
The test-and-learn project is also looking at ways of reaching parents online to provide digital support in the right place and at the right time for them. Following Alpha and Beta test phases in 2019, the Live phase is testing a wide range of content and engagement factors in 2020.

20 Jan 2020 | News
Have you ever seen yourself arguing? It’s not a pretty sight. But your kids see and they’re the ones most affected by the everyday conflicts

28 Aug 2019 | Blog
Co-design has been an essential part of our Reducing Parental Conflict project, collaborating with parents to produce results

29 Apr 2019 | Blog
Conflict is something that we all experience but can digital help parents to argue better and reduce the impact on children?